Respect, the Hidden Art of Client Retention

Now that we have tested the dark waters of pricing and visibility, let’s talk about dealing directly with clients.  Clients are the lifeblood of a designer’s business, and deserve respect.  Whether you do graphic design, illustration, animation, or anything between, it is critical to realize that clients have reached out with opportunities and are putting Read more about Respect, the Hidden Art of Client Retention[…]

Pricing Artwork, and Other Forms of Wizardry

In two weeks’ time, the floodgates will open once again and thousands of starry-eyes college graduates will enter the mysterious industry known as design.  These new recruits face a quiet, hard truth: over 70% of them will never make it more than a year in the field.  Eleven out of the sixty-five graduating illustrators in Read more about Pricing Artwork, and Other Forms of Wizardry[…]

Social Media Balancing Act

Much like annual cicadas, art college seniors will be unearthing themselves in droves during the early summer.  This article, however, is NOT for them.  It is for all the juniors out there who are finishing their studies among empty classrooms and celebrating peers.  Let’s discuss what can give you the best head start for next Read more about Social Media Balancing Act[…]